Japan Gets Its First DJI x Hasselblad Dual-Concept Flagship Store

DJI and Sekido open a two-story flagship retail location in Tokyo, offering hands-on access to drones and Hasselblad medium-format cameras.

In a major retail expansion, DJI and its Japanese distributor Sekido Co., Ltd. are launching Japan's inaugural DJI | Hasselblad Dual-Concept Flagship Store in Tokyo. The two-story retail hub will give photographers and creators hands-on access to DJI's advanced drone lineup alongside Hasselblad's legendary medium-format cameras and lenses.

This strategic brick-and-mortar launch follows the unprecedented market success of Hasselblad's 100-megapixel medium-format X2D II 100C in Japan, where premium high-end cameras have seen surging demand. The flagship store bridges aerial cinematography and high-end optical engineering under one roof, marking a new chapter for both brands in Asia.