APPLE

Apple Posts Record Financial Year as AI Takes Center Stage in Earnings Call

Apple's latest earnings report highlights strong revenue growth driven by iPhone and Mac sales, with executives mentioning artificial intelligence 45 times during the call.


Apple's latest quarterly earnings demonstrate how the company continues to capitalize on the artificial intelligence boom without overextending its infrastructure budget. During the quarterly earnings call, artificial intelligence was referenced 45 times by company executives.

Overall, Apple posted its best-ever fiscal year for revenue and earnings per share. September quarter iPhone revenue rose 17.5% year-over-year to a record $57.6 billion, while Mac revenue climbed 24% to $10.8 billion, marking a four-year high. However, shares dipped in premarket trading following warnings that rising memory costs could squeeze profit margins in the upcoming holiday quarter.